Each year, World Rhino Day is celebrated on the 22nd of September, highlighting the ongoing importance of protecting the world’s ever-dwindling rhino populations from relentless poaching for their horns.

Conservationist and MyPlanet ambassador, Braam Malherbe who played a key role in the establishment of the MyPlanet Rhino Fund says, “We are delighted that every year our support base keeps growing. It’s a brilliant effort on the part of South African consumers that over the past twelve months, R2 544 000 has been raised.”

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